Letter-from-rose-long-blouse
A letter from Rose, Rowan & Rose, Sydney. October 2026
Every top she owns either clings at the tummy or hangs like a sack. She just wants one that falls right.
On the six things that made me choose our long V-neck blouses, how they compare to what you have been wearing, and why every one is $69.95 in our Retirement Sale.
The April. Long, light and full of colour.
I am Rose. For years my husband and I have sold tops to women, and I have heard the same complaint more times than I can count.
The fitted tops cling in all the wrong places. The loose ones make you look bigger than you are. And the length is never quite right, always riding up just where you least want it to.
So you reach for the same safe black top again.
I never accepted that she had to hide in black.
Our long V-neck blouses are my answer. A flowing, tunic-length blouse with a flattering V-neck and a bold, happy print. There were six things I would not do without.
A length that covers what you want covered
The Lydia, falling past the hips.
This is the thing I looked for first. The blouse falls well past the hips, softly covering the tummy and the bottom. No tugging it down when you sit, no worrying when you reach for something.
★★★★★
"Finally a top that's long enough. I don't have to keep pulling it down."
Sara, Melbourne
A V-neck that flatters
The V-neckline draws the eye up to your face and creates a longer, slimmer line through the body. It is open enough to feel fresh, modest enough to wear anywhere.
★★★★★
"The V-neck is so flattering. It makes me look taller and slimmer."
Angelique, Sydney
Flowing, never clinging
The Audrey, in a delicate floral print.
The relaxed, flowing shape skims over the body without hugging it. It moves with you through the day, and it stays comfortable after lunch, on a long drive, or an afternoon in the garden.
★★★★★
"It skims instead of clinging. So comfortable, I forget I'm wearing it."
Miriam, Sydney
Prints that make you smile
Florals, stripes, patchwork, polka dots and bold abstract patterns. These are prints that people notice and compliment. A busy print is also kind to the figure: it draws the eye to the colour, not to the shape underneath.
★★★★★
"I got three compliments in one morning. I never get compliments in black."
Mariette, Palm Beach
Wear it as a tunic or a dress
The Margo, worn over leggings.
Over leggings or slim trousers it is an easy everyday tunic. On its own with sandals, it works as a light, relaxed dress. Long sleeves for spring and autumn, and pushed up when the sun comes out.
★★★★★
"I wear it over leggings for the shops and on its own at home. So versatile."
Lisa, Palm Beach
Twenty-nine prints, one price
The Lottie, in soft cream with florals.
Twenty-nine different prints in the collection, from soft cream florals to bright greens and blues. Every one is the same price. Many women pick two: one bright, one softer.
★★★★★
"Ordered two, then went back for a third. They wash beautifully."
Lisanne, Parramatta
A long V-neck blouse, against what you have been wearing
| The usual top | Our long V-neck blouse | |
|---|---|---|
| Length | Rides up at the hips | Falls well past the hips |
| Fit | Clings or hangs like a sack | Relaxed and flowing |
| Neckline | High and plain | Flattering V-neck |
| Colour | Safe black again | Bold, happy prints |
| Ways to wear | One way only | Tunic or light dress |
I refuse to sell a woman a top that makes her want to hide. That is the whole reason our long V-neck blouses are in our shop.
Why every blouse is $69.95
Our long V-neck blouses are part of our Retirement Sale. Rowan and I are slowing down, and we would rather our last pieces go to women who will wear them than sit on a shelf.
Spring is here and summer is coming. This is the top you will reach for again and again.
When a print sells out in your size, it will not come back.
The long V-neck blouses, in our Retirement Sale.
- Long length that covers tummy and hips
- Flattering V-neck
- Relaxed, flowing fit
- Wear as a tunic or a light dress
- Twenty-nine prints, every one $69.95
- Free shipping across Australia and New Zealand
Combine pieces and save up to 20% extra. Discounts are applied automatically at checkout.
I have watched a lot of women put on one of these blouses. First they check the length in the mirror, turning to see the back. Then they notice the colour, and they start to smile.
That is the moment they put the black top back in the drawer.
You do not have to hide. Go and find your print.
With love,
Rose, Rowan & Rose
Free shipping across Australia and New Zealand. 30-day money-back guarantee. Rowan & Rose, Sydney.