Letter-from-rose-giulia
A letter from Rose, Rowan & Rose, Sydney. October 2026
She wants to look interesting, not done up. Something with character that still feels like her own clothes.
On the six things that made me choose the Giulia, how it compares to what you have been wearing, and why it is $119.95 in our Frenzy Sale.
This is the one.
I am Rose. Some women come into our shop and tell me they are tired of looking "nice". Neat blouse, neat trousers, neat cardigan. Fine, but forgettable.
They want something with a bit of soul. The kind of outfit someone stops you in the street to ask about. But most of those pieces are stiff, fussy or made for someone half their age.
I never accepted that character and comfort could not go together.
The Giulia is my answer. A layered set with a long open tunic, a printed top and soft wide trousers, all in earthy, natural tones. There were six things I would not do without.
Layers that already go together
The printed top and wide trousers.
This is what caught my eye. A long open tunic, a printed top and wide trousers, chosen to be worn together. The layering is done for you, so the whole outfit looks considered without any effort.
★★★★★
"Everything goes together. I just put it on and I look put together."
Sara, Melbourne
A long open tunic that moves with you
The long open tunic falls loosely over the body and moves with every step. It adds length and a soft line from shoulder to calf, and it gently covers the arms and hips.
★★★★★
"The long tunic is my favourite part. It covers just enough and floats when I walk."
Angelique, Sydney
Wide trousers that never tighten
Wide, relaxed trousers.
The wide, relaxed trousers fall loosely from the hip. No tightness, no digging in. Comfortable for long days, travel and slow afternoons.
★★★★★
"So comfortable. I wore the whole set on a long flight and arrived looking nice."
Miriam, Sydney
Soft, airy fabric with a lived-in feel
The fabric is soft and airy, with a natural, lived-in ease. It does not need to look crisp or ironed. It is meant to feel relaxed, like clothes you have loved for years.
★★★★★
"Soft and light, and I love that it doesn't need ironing."
Mariette, Palm Beach
An outfit with character
Earthy tones and a printed top.
Earthy tones and a printed top give it a free, bohemian feel. Wear it with flat sandals, artisan jewellery and a natural bag. It is the kind of outfit people remember.
★★★★★
"Two women at the market asked where I got it."
Lisa, Palm Beach
Wear the pieces together or apart
The long tunic on its own.
Wear the full set for travel or a long lunch. The tunic over jeans or a simple dress. The wide trousers with a plain tee. One set, many outfits. Every size from S (8–10) to 2XL (16–18) at the same price.
★★★★★
"I wear the tunic with everything now. Like three pieces for the price of one."
Lisanne, Parramatta
The Giulia, against what you have been wearing
| The usual "nice" outfit | The Giulia | |
|---|---|---|
| Look | Neat but forgettable | Layered, with character |
| Matching | Separates that never quite go | Three pieces made to go together |
| Cover | Arms and hips on show | Long open tunic |
| Comfort | Stiff, tight waistbands | Soft fabric, wide trousers |
| Care | Needs ironing | Lived-in look, no fuss |
I refuse to sell a woman clothes that make her disappear. That is the whole reason the Giulia is in our shop.
Why it is $119.95
The Giulia is part of our Frenzy Sale. For a short while, Rowan and I have marked down some of the pieces we love most, so more women get the chance to try them.
That is $119.95 for the tunic, the top and the trousers together.
When a size sells out, it will not come back.
The Giulia, in our Frenzy Sale.
- Long open tunic, printed top and wide trousers
- Layers that already go together
- Soft, airy fabric with a lived-in feel
- Wear the pieces together or apart
- S (8–10) to 2XL (16–18), one price
- Free shipping across Australia and New Zealand
Combine pieces and save up to 20% extra. Discounts are applied automatically at checkout.
I have watched a lot of women try on the Giulia. They put on the trousers and the top, and they look nice. Then they slip on the long tunic, and they start to smile.
That is the moment they stop looking "nice" and start looking like themselves.
Go and find your size.
With love,
Rose, Rowan & Rose
Free shipping across Australia and New Zealand. 30-day money-back guarantee. Rowan & Rose, Sydney.